HEMYCA Lookbook & Microsite

Ahead of London Fashion Week One Trick Pony Creative were commissioned by womenswear brand HEMYCA to create a microsite for their Autumn/Winter Collection and a catwalk show look book.

We created a strong branding concept taking inspiration from the models & make-up used for the Fashion Week event. This was applied to a microsite featuring a brand blog, a video showcase of the HEMYCA catwalk shows and a fashion collection outfit viewer.

An oversized A3 look book followed the same aesthetics as the website and was printed using vegetable based inks onto an FSC stock.