Pugh & Co. Identity

Organic gardening company Pugh & Co wanted a corporate identity which fully embraced their company ethos.

Inspired by nature we created an illustrated logo which seems to grow from wherever it’s placed. Then, thinking of the organic nature of the business, we printed their business cards onto flower seed impregnated paper meaning that it can be buried and will grow into a wildflower meadow when no longer needed.

Comp-slips, & letterheads were printed onto Revive 100% recycled paper and everything was printed using vegetable based inks.